About
Independent claims advisory, built on senior judgement.
Jam Risk Solutions was founded to give insurers, brokers and supply chain partners a credible view of claims strategy. One that's free of placement, free of internal politics, and delivered by the person you actually meet.
Founder
Daniel Athorn
Founder and Managing Director
Daniel founded Jam Risk Solutions in 2025 after nearly 30 years on the operational front line of motor claims, accident management and insurance. He has managed 200,000 claims and £50m of income annually, across retail insurance, claims management, supply chain operations, customer experience and strategic planning.
He began at Kindertons Accident Management in 1998 and spent more than twenty years there, working latterly as Operations Director, helping build a business known across the sector for award-winning accident management.
He went on to lead claims at scale as Claims Director at Atlanta Group and most recently Markerstudy Distribution.
That is the reason Jam exists. Daniel has sat in every seat around the claims table, supplier, broker and insurer, so he sees claims the way each party sees them and knows exactly where the friction and cost hide. Jam Risk Solutions brings that operator's eye to insurers, brokers, supply chain businesses and investors who want clarity, not theory.
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Listen first
We start by understanding the decision you need to make, not the deliverable you think you want.
- 02
Scope tightly
A one-page brief sets out what's in, what's out, and what good looks like before any work starts.
- 03
Senior-led delivery
The same practitioner from kick-off to readout. No handover to a junior team.
- 04
Written to be used
Recommendations come sequenced, costed and assigned. Built for the meeting that comes next.
Jam works with a small network of senior associates, brought in by name when an engagement calls for specialist depth.
Meet the associates